(RED)
Chief Growth Officer of global health NGO founded by Bono and Bobby Shriver. Lead revenue generation and market activation for new and existing global partners including Apple, Bank of America, Salesforce, Stellantis, Manchester United, and Merck. Manage cross-functional teams and staff, represent (RED) at partner events and global conferences including World Economic Forum at Davos.
LincolN Center for the performing Arts
Recruited to lead organizational shift to broaden corporate giving to include corporate partnerships. Led Agency team and full-time staff from product development and go-to-market strategy to securing multiple multi-million dollar integrated marketing partnerships with supporters including Holland America, Nespresso, New York Presbyterian, and American Airlines.
TRIBECA ENTERPRISES
Led new go-to-market sponsorship offerings for the Tribeca Film Festival and related media ventures working with brands including American Express, Target, LG, SAP, ESPN, Dick’s Sporting Goods, and Chanel. Launched original digital film studio business featuring brand-funded feature films. Led revenue generation to generate PE investments.
The new YORK TIMES
Launched the Times’s event marketing business as new revenue generating platform to support sponsorships, original content, and reader loyalty. Led the development of TimesTalks, B2B and B2C industry trade-shows, and developed the business plan for the soon-to-be new home for NYT events, The Times Center.
1996 Centennial Olympic Games
Managed Olympic branding program (“Look of the Games”) for multiple competition and non-competition Olympic venues. Led 300+ personnel across venues and presented Games-time plans to Venue and Sports operational groups . Selected to remain on board to support 1996 Paralympic Games.